The network of pharmacy "Zhiva" | PTICEN DESIGN click fraud detection

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The network of pharmacy “Zhiva”

Task: To develop a brand for a network of pharmacies, to evade standard images of snakes and crosses, to create a positive image.

At the heart of the brand was the image of the Slavic goddess Zhiva, who is depicted in a stylized form in the logo. The color scheme is a combination of a warm green shade with gold.

The brand has a soft, warm character, which has to itself and causes trust.

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